Nanjappa Hospital – Allergies Video

A 30-second in-cinema ad to spread awareness about allergies, urging people to get tested for common allergens.


A Life without Interruptions

Research showed us that most Indians allow their allergies to go undiagnosed for entire lifetimes! So, for Nanjappa Multi-Speciality Hospital, we created an in-cinema ad film that demonstrated how our allergies come in the way of our life. One of the production challenges we faced was the stringent time limitation of 30 seconds and a tight turn-around time. We tailored our film around these challenges and created a humorous, stop-motion ad that was fresh and funny enough to make a lasting impression on the audience.